Arlon Introduces 3 New Virtual Application Demos featuring FLITE Technology® Products

Placentia, CA – May 10, 2021 – Global manufacturing leader of graphic films Arlon Graphics has announced 3 new virtual application demos launching May 18 running through July 29, 2021. These demo events allow vehicle wrap installers to get hands-on with Arlon’s FLITE Technology® films and interface with our Technical Experts conveniently and safely. The 3 demo topics are:

  1. Wrapping with cast films featuring SLX+ and SLX Cast Wrap
  2. Installing reflective films with ease featuring IllumiNITE Wrap
  3. How to wrap a vehicle with calendered film featuring Fusion Wrap

 

In December of 2020, Arlon launched its first virtual demo, and it was extremely well received prompting the company to expand its schedule and topics. Each demo is 30 – 40 minutes and includes a product introduction, a technical application tip, and ends with a live Q&A session for participants to interact directly with one of Arlon’s Technical Solutions Experts, Ritchie Daize, Louie Calma, or Matt Braswell. Each registrant receives a complimentary demo kit prior to the event which contains Arlon branded wrap tools and printed samples for each participant to follow along with.

 

“Our goal is to continue to bring forward educational events to connect our brand with sign shops and installers alike,” says Nicole Witt, Director of Marketing, The Americas. “Our FLITE Technology vehicle wrap products are in the hands of so many installers now that we want each and every attendee to feel confident in their first application using our products,” says Ritchie Daize, Sr. Technical Solutions Manager for Arlon Graphics.

 

To view the schedule and register for one of Arlon’s Application Demos, visit: info.arlon.com/demos. For more information on Arlon’s complete product line, visit: arlon.com.

3M – Training – LOWEN Certified

Official Webpage: https://www.3m.com/3M/en_US/graphics-signage-us/resources/installer-training-testing/preferred-graphics-testing-dates/#lowencertified

Trainers: Ray Carlson, Alex Stillwell

3M Graphics Films Installation Training Fleet and Windows, Walls & Floors (WWF) 3M Graphics Films Preferred Testing Fleet and Windows, Walls & Floors (WWF) 3M Films Installation Training for Vehicle Color Change (2-day) 3M Films Preferred Testing for Vehicle Color Change (1-day) 3M Films Preferred Testing for Vehicle Color Change (1-day) 3M Films Installation training for Di-NOC Architectural finishes (2 day ) 3M Films Preferred Testing for DI-NOC (1-day) 3M Graphics Films Installation Training for Windows, Walls & Floors (1-day) 3M Graphics Preferred Testing for Windows, Walls, and Floors (1-day 3M Intro Program –Style Your Ride (SYR) 3M Intro Program –3M Intro Training to WWF & Fleet
Jan. 4-6, 5-7, 11-13, 12-14, 18-20, 25-28 Jan. 7-8, 14-15, 21-22, 28-29 Jan. 20-21, 25-26 22-Jan-27 Jan. 4-8, 11-15, 18-22, 25-29 Jan. 12 Jan. 5,19
Feb. 1-3, 3-5, 8-10, 10-12, 15-17, 22-24 Feb. 4-5, 11-12, 18-19, 25-26 Feb. 17-18, 22-23 Feb. 19,24 Feb. 1-5, 8-12, 15-19, 22-26 Feb. 9 Feb. 2,16
Mar. 1-3, 3-5, 8-10, 10-12, 15-17, 17-19, 22-24, 29-31, 31-2 Mar. 4-5, 11-12, 18-19, 25-26 Mar. 17-18, 22-23 Mar. 19,24 Mar. 8-12, 15-19, 22-26, 29-2 9-Mar Mar. 2, 16, 30
April 5-7, 7-9, 12-14, 14-16, 19-21, 26-28, 27-29 April 1-2, 11-12, 18-19, 25-26 April 14-15, 19-20 16-Apr-21 April 5-9, 12- 16, 19-23, 26-30, 6-Apr  April 13, 27
May 3-5, 5-7, 10-12, 12-14, 17-19, 24-26, 26-28 May 6-7, 13-14, 20-21, 27-2 May 12-13, 17-18 19-May-24 May 3-7, 10-14, 17-21, 24-28 4-May May 11,25
June 7-9, 9-11, 14-16, 16-18, 21-23, 28-30, 30-2 June 10-11, 17-18, 24-25 June 2-3, 23-24, 28-29 June, 4, 25, 30 June 7-11, 14-18, 21-25, 28-2 15-Jun June 8,25
July 12-14, 14-16, 19-21, 26-28 July 15-16, 22-23, 29-30 July 21-22, 26-27 July 4, 25 30 July 12-16, 19-23, 26-30 13-Jul 20-Jul
August 2-4, 4-6, 9-11, 11-13, 16-18, 23-25, 30-1 August 5-6, 12-13, 19-20, 26-27 Aug. 18-19, 23-24 Aug 20,25 Aug. 2-6, 9-13, 16-20, 23-27, 30-3 Aug. 10 Aug. 3,17,31
September 1-3, 13-15, 15-17, 20-22, 27-29 September 2-3, 16-17, 23-24, 30-1 Sept. 8-9, 22-23, 27-28 Sep 10,24,29 Sept. 13-17, 20-24, 27-1 Sept. 14 Sept. 21, 28
October 4-6, 6-8, 11-13, 13-15, 18-20, 25-27 October 7-8, 14-15, 21-22, 28-29 Oct. 20-21, 25-26 22-Oct-27 Oct.4-8, 11- 15, 18-22, 25-29 Oct. 5 Oct. 12, 19
November 1-3, 3-5, 8-10, 10-12, 15-17, 17-19, 29-1 November 4-5, 11-12, 18-19 Nov. 22-23 Nov, 24 Nov. 1-5, 8-12, 15-19, 29-3 Nov. 16 Nov.9, 30
December 1-3, 6-8, 8-10, 13-15, 20-22, 22-24, 27-29 December 2-3, 9-10, 16-17, 24-24, 30-31 Dec. 13-14 Nov, 15 Dec. 6-10, 13-17, 20-24, 27-31 Dec. 7 Dec. 21, 28

3M – Training – GeekWraps

Official Webpage: https://www.3m.com/3M/en_US/graphics-signage-us/resources/installer-training-testing/preferred-graphics-testing-dates/#geekwraps

Trainers: Kenny Calman, Kathy Calman, Jose Valldejuli

3M Graphics Films Installation Training Fleet and Windows, Walls & Floors (WWF) 3M Graphics Films Preferred Testing Fleet and Windows, Walls & Floors (WWF) 3M Films Installation Training for Vehicle Color Change (2-day) 3M Films Preferred Testing for Vehicle Color Change (1-day) 3M Films Preferred Testing for Vehicle Color Change (1-day) 3M Films Installation training for Di-NOC Architectural finishes (2 day ) 3M Films Preferred Testing for DI-NOC (1-day) 3M Graphics Films Installation Training for Windows, Walls & Floors (1-day) 3M Graphics Preferred Testing for Windows, Walls, and Floors (1-day 3M Intro Program –Style Your Ride (SYR) 3M Intro Program –3M Intro Training to WWF & Fleet
January 11-13 January 16-15 January 11-12 January 13th February 2-3 February 4th
January 25-27 January 28-29 January 25-26 January 27th April 13-14 April 15th
February 8-10 February 11-12 February 8-9 February 10th June 22-23 June 24th
February 22-24 February 25-26 February 22-23 February 24th August 17-18 August 19th
March 8-10 March 11-12 March 8-9 March 10th October 19-20 October 21st
March 22-24 March 25-26 March 22-23 March 24th December 7-9 December 9th
April 5-6 April 8-9 April 5-6 April 7th
April 19-21 April 22-23 April 19-20 April 21st
May 3-5 May 6-7 May 3-4 May 5th
May 17-19 May 20-21 May 17-18 May 19th
May 24-26 May 27-28 May 24-25 May 26th
June 7-9 June 10-11 June 7-8 June 9th
June 28-30 July 1-2 June 28-29 June 30th
July 12-14 July 15-16 July 12-13 July 14th
July 26-28 July 29-30 July 26-27 July 28th
August 9-11 August 12-13 August 9-10 August 11th
August 23-25 August 26-27 August 23-24 August 25th
August 30–September 1 September 2-3 August 30–September 1 September 1st
September 13-15 September 16-17 September 13-14 September 15th
September 27-29 September 30 – October 1 September 27-28 September 29th
October 11-13 October 14-15 October 11-12 October 13th
October 25-27 October 28-29 October 25-26 October 27th
November 15-17 November 18-19 November 15-16 November 17th
November 29-December 1 December 2-3 November 29-30  December 1st
December 13-15 December 16-17 December 13-14 December 15th

3M – Training – 3M Corporate Headquarters (St. Paul)

OFFICIAL CLASS Webpage: https://www.3m.com/3M/en_US/graphics-signage-us/resources/installer-training-testing/preferred-graphics-testing-dates/#maplewood

TRAINERS: Nate Place, Todd Straub, Phil Aquin

3M Graphics Films Installation Training Fleet and Windows, Walls & Floors (WWF) 3M Graphics Films Preferred Testing Fleet and Windows, Walls & Floors (WWF) 3M Films Installation Training for Vehicle Color Change (2-day) 3M Films Preferred Testing for Vehicle Color Change (1-day) 3M Films Preferred Testing for Vehicle Color Change (1-day) 3M Films Installation training for Di-NOC Architectural finishes (2 day )
Plus (1 day) Testing
3M Films Preferred Testing for DI-NOC (1-day)  3M Certified UASG Training & Testing   
January 11-13 January 14-15 January 25-26 January 27th January 25-26 January 27th Febuary  15-19
Febuary  1-3 Febuary  4-5 March 22-23 March 24th Febuary  22-23 Febuary  24th April 19-23
March 1-3 March 4-5 May 17-18 May 19th March 22-23 March 24th June 21-25
April 5-7 April 8-9 July 26-27 July 28th April 26-27 April 28th August 16-20
May 3-5 May 6-7 September 20-21 September 22nd May 24-25 May 26th October 18-22
June 7-9 June 10 -11 November 15-16 November 17th June 28-29 June 30th December 13-17
July 12-14 July 15-16 July 26-27 July 28th
August 2-4 August 5-6 August 23-24 August 25th
September 13-15 September 16-17 September 27-28 September 29th
October 4-6 October 7-8 October 25-26 October 27th
November 1-3 November 4-5 November 15-16 November 17th
December 6-8 December 9-10 December 13-14 December 15th

3M – Training – Wrapix Imaging

Official Webpage: 3M FACILTY DETAILS and LINK

TRAINER: Adam Sumner

3M Graphics Films Installation Training Fleet and Windows, Walls & Floors (WWF) 3M Graphics Films Preferred Testing Fleet and Windows, Walls & Floors (WWF) 3M Films Installation Training for Vehicle Color Change (2-day) 3M Films Preferred Testing for Vehicle Color Change (1-day) 3M Films Preferred Testing for Vehicle Color Change (1-day) 3M Films Installation training for Di-NOC Architectural finishes (2 day ) 3M Films Preferred Testing for DI-NOC (1-day) 3M Graphics Films Installation Training for Windows, Walls & Floors (1-day) 3M Graphics Preferred Testing for Windows, Walls, and Floors (1-day 3M Intro Program –Style Your Ride (SYR) 3M Intro Program –3M Intro Training to WWF & Fleet
2/8 — 2/10 2/11 – 2/12 2/1 – 2/2 3-Feb 2/4 – 2/5 6-Feb 1-Apr 2-Apr 13-Feb 11-Mar
3/1 — 3/3 3/4 – 3/5 3/8 – 3/9 10-Mar 3/29 – 3/30 31-Mar 18-Aug 19-Aug 6-Mar 24-Jul
4/5 — 4/7 4/8 – 4/9 10-Apr 6/17 – 6/18 19-Jun 3-Apr 14-Aug
6/21 – 6/23 6/24 – 6/25 6/14 – 6/15 16-Jun 8/16 – 8/17 18-Aug 26-Jun
7/14 – 7/16 8/11 – 8/12 13-Aug 9/23 – 9/24 25-Sep 17-Jul
7/19 – 7/21 7/22 – 7/23 9/20 – 9/21 22-Sep 11/18 – 11/19 20-Nov 21-Aug
9/13 – 9/15 9/16 – 9/17 10/21 – 10/22 23-Oct 18-Sep
10/11 – 10/13 10/14 – 10/15 11/15 – 11/16 17-Nov 16-Oct
10/18 – 10/20 12/9 – 12/10 11-Dec 13-Nov
 11/8 – 11/10 11/11 – 11/12 18-Dec
 12/13 – 12/15 12/16 – 12/17

So you wanted to be a hot-shot wrapper huh?

I am angry, so forgive me if I rant. You gave notice after only two weeks on the job and then really screwed me when you didn’t even show up the next day. I know why you quit; it was hard work, harder than you thought it was going to be. The funny thing is, you worked an easy position and never even worked on a crunch project, funny right? The sad thing is you don’t even know how hard it really is, or what it truly means to be a wrapper.

It’s not all your fault; they didn’t really prepare you for this in school did they? They didn’t warn you that being a great wrapper requires first being a great helper. They didn’t tell you about the sacrifices you have to make, the hard work, the hours, the dedication, the commitment, the lack of sleep, they didn’t warn you. You thought you would start up and be like Jim Miller or Justin Pate in a couple years, that’s all it should take right?

I know, I know, learning how to use your knife, trim a good line, or learning how to properly clean your surface is boring.  It’s way cooler to get right to wrapping bumpers and showing off Instagram photos of perfect corners right?  I’m too old school anyway, no perfectly plotted templates, no wrapping with 3 more people to help you out, no 250 specialty tools, boring really. Who wants to learn how to properly set knifeless tape or practice how to efficiently weed & mask graphics, so boring and tedious.

Well, I need to tell you a few things. One day, just maybe, you will be a lead wrapper or own your own shop somewhere. You will need to train and motivate the people who work for you, guide them, lead them, teach them, and inspire them. One day, you will spend more time looking at a profit-and-loss statement than you do your next car lay. You will miss prepping your kit, making a plan of attack, dry fitting the first side, even sharpening your squeegee edge. You will spend time in marketing meetings, staff meetings, partners meetings, vendor meetings, all kinds of meetings. You will spend more time in the office than you really want to; spend time outside of the shop promoting your business, do marketing, engage in social media, agonize over film and labor costs, kiss your significant other goodbye while they sleep because you have to be at the shop early for some insane reason, and somewhere in there make sure you are delivering top-notch wraps. You will miss weddings, birthday parties, graduations, all kinds of things. You will alienate your friends and family because you don’t write or call enough. There are no sick days, personal days, breaks; this is not like a 9-to-5 job; get over it.

Get ready for years of sacrifice, hard work, and stress. Learn as much as you can, read everything, ask questions, write things down, save your money, show up to work early and offer to stay late, come to work on your day off just to learn how to attack a section differently or watch a new technique video. Try everything you can, over and over, and ask other wrappers so many questions they get annoyed.

Take care of yourself and sleep as much as you can and skip after-work drug/liquor binging, so you wake up ready and on time. Travel and experience another shops if you can, wrap with them, attend the industry events. Learn to appreciate the time you have right now, enjoy the ride, the process, don’t be in a hurry to be the world’s best wrapper or make a lot of money. It’s not about that and it never will be unless you are exceptionally talented and lucky. There is only one Rob Ivers or Marcio Oliveira or Joffrey Van Der Jagt or Dan Antonelli, and they all have worked extremely hard to get where they are and continue to do so. Enjoy all the crap that comes with this life, embrace it, learn to thrive on it.

One day, when you are a wrap shop owner, there will be an epiphany so powerful you will have to sit down. You will understand everything every trainer or former boss yelled at you; you will understand why we work the way we do; you will understand why our profession is so wonderful, so unique, and it will hit you hard. I can’t tell when or where this will happen but I promise you it will if you work hard and keep your head down and do what your more experienced wrap family tells you.

So keep this in mind when I give you a hard time and push you, criticize you and refuse that day-off request. Maybe the next job you have, you will suck it up instead of leaving them short-handed with a 50 vehicle fleet starting the next day.

(Full disclosure & credit that I didn’t originally write this in total.  I sourced the base structure from a respected chef by the name of Marcus Meacham and modified it to fit our wrap industry lives.  The basic premise resonated very strongly with me as I saw it applying so, so well with our wrap journey)

Wrappers!!! Get more lines in the water!

Its a random Monday morning and an email came into my inbox today which sparked an idea for an encouraging blog post.

I believe that most wrappers understand that we are a bit of a rare breed.  A strange mix of artist, craftsperson and business person.  We love to create but also have an intense desire to succeed financially for our business, our employees and our family.  We love competition but also seem to revel in the camaraderie and support of our fellow wrappers all across the world.  That strange, and sometimes counterintuitive, view of our industry leads to the various ways we see and operate in marketing our wrap shops.

Some common questions… Should you focus your marketing strictly efforts on your local market area or devote time & resources to pursuing a more national image?  What certification should you get and which one will bring in the most business?  What should you do with social media or is it even worth it?  Should you get involved with local car shows.. compete in wrap competitions… join a prestigious networking organization…?

Yes, it can be a bit much.

Here’s the thing though.  When you think back in your life you will probably notice that pretty much all of your business is cyclical.  For months we can find our good leads coming from the PDAA and then that dries up for a bit.  Meanwhile 3M’s certified installations start popping again or the Avery Dennison CWI network could be pinging away.  Your personal local book of business goes starts doing some cool things but then your involvement in the UASG starts bringing in some good leads.  Your participation in WRAPSCON’s Wrap Olympics, WrapGlove’s Wraps LIVE or a a global competition with the FESPA World Wrap Masters links you up with other shops who need help.

And another thing, how in the world do you get social media to work for you!?  While there are a number of strategies here are a couple of tips.  Number one, directly TAG the photo itself AND tag the comment you write.  Tag the film manufacturer you used, tag the client, tag the installer who did the work, the photographer etc.  You can also tag those of us who have dedicated time and a platform to help promote wraps!  Tag @wrappermapper, @thewrappromoter, @wrapfolio @paintisdead, @wrapchannel etc.

Another way to increase your chances of being seen and re-posted is make sure you are showing off your projects as best you can.  A focus on high quality, professional grade, well produced photos / videos will go a long way.

DO: Make sure you have a clean, well-staged, well lit, uncluttered composition with interesting angles

DO: Take the time to work out and create images that show off the wrap film itself as well as the project

DO: Let us know if a particular photographer, designer etc. should be credited for work. We love promoting all aspects of a well produced wrap job. (give us proper tags to use)

DON’T: Send in photos of a dirty shop, cluttered backgrounds, unwashed cars etc.

DON’T: Submit images with big branding on the photos. We will ensure you are properly tagged and credited for the content.

Ultimately, the more lines we have in the water the more fish we catch right?